Revenue breaks in
two places.
We fix both.

Most B2B companies over-invest in marketing or sales coaching — never both. Sellience diagnoses which side of the revenue equation is broken and deploys the right fix. Sales execution powered by the Askology Method.

The Revenue EquationLive Example
Pipeline Health
×
Sales Execution
Diagnosis
Strong pipeline, weak close — your reps need Askology-powered Sales Fix.
12
Revenue dimensions assessed
3 wk
Average time to diagnosis
35%
Avg revenue lift in 6 months
100%
Diagnosis-first, always
The Problem
Marketing blames sales.
Sales blames marketing.
Revenue suffers.
Revenue is the product of pipeline quality and sales execution. Fix one without the other and nothing changes.
01

Marketing Alone Fails

You generate leads but reps can't close. MQL counts climb while revenue flatlines. The CMO looks productive — the P&L doesn't.

02

Sales Coaching Alone Fails

Your reps are sharp but the pipeline is thin. Great objection handling can't fix a discovery call that never gets booked.

03

Revenue Needs Both

Revenue = Pipeline × Conversion. Sellience is the only consultancy that diagnoses both sides, finds the bottleneck, and deploys the right fix.

How We Work
Diagnosis before
prescription.

Every engagement starts with our Revenue Health Assessment — a structured diagnostic across 12 dimensions of your revenue engine. Pipeline dimensions scored by our Growth Architect. Sales dimensions scored through the Askology Method.

0130 min

Revenue Audit Call

We map your pipeline, close rates, ICP, and current GTM motion. No pitch — just data collection.

022–3 weeks

RHA Diagnostic

12-dimension analysis across pipeline health and sales execution. CRM data, call recordings, funnel metrics — all scored 1–5. Pipeline Score × Sales Score = Revenue Readiness Rating.

03Data-driven

Targeted Fix

Your scores tell us exactly what to fix. Pipeline Fix, Sales Fix, or the full Revenue Fix — matched to your diagnosis, not a sales pitch.

04Ongoing

Measurable Outcomes

We own a number: qualified pipeline value, close rate improvement, or total revenue lift. Not activity metrics — outcomes.

Services
Three fixes. One revenue engine.
Your RHA diagnosis maps directly to the right service — no upselling, no bundling what you don't need.
For weak top-of-funnel

Pipeline Fix

Your reps convert well but there aren't enough qualified opportunities. The problem is upstream.

  • ICP refinement & buyer personas
  • SEO & content strategy (buyer-intent)
  • Google Ads audit & restructure
  • Website conversion optimization
  • Lead scoring & handoff process
  • Monthly pipeline quality reporting
Metric we own
Qualified pipeline value / month
For low close rates

Sales Fix

Powered by the Askology Method

Marketing generates qualified pipeline but deals stall, reps fumble discovery, and close rates stay flat.

  • Sales process design / redesign
  • Rep-level coaching (call reviews)
  • Objection handling playbooks
  • Sales manager coaching
  • CRM discipline & pipeline mgmt
  • Monthly deal reviews & scorecards
Metric we own
Close rate & deal cycle reduction
For full-scope rebuild

Revenue Fix

Both sides are broken. A unified 12-month engagement that rebuilds pipeline and sales execution together.

  • Everything in Pipeline Fix
  • Everything in Sales Fix
  • Unified revenue operations
  • Quarterly business reviews
  • Executive advisory
  • Marketing + sales alignment
Metric we own
Total revenue growth vs. baseline
AI × Revenue
Your revenue engine,
accelerated by AI.
Every fix we deploy is AI-powered. But some companies need AI itself as the engagement — not bolted on, but built in from strategy to execution.
🧭
Strategic layer

AI Revenue Advisory

Not sure where AI fits in your revenue engine? We assess your GTM stack, identify the highest-leverage AI interventions, and build a 90-day roadmap — before you spend a dollar on tools.

  • AI readiness audit across sales & marketing
  • Tool-agnostic vendor evaluation
  • Build vs. buy recommendation
  • 90-day implementation roadmap
  • ROI modeling & business case
Outcome
Clear AI roadmap tied to revenue impact
Pipeline layer

AI-Digital Marketing

AI-native demand generation. We deploy AI across your content pipeline, SEO, paid media, and lead scoring — turning your marketing from manual and slow into adaptive and compounding.

  • AI-generated buyer-intent content at scale
  • Predictive lead scoring & visitor intelligence
  • Automated Google Ads optimization
  • GEO/AEO strategy for AI search visibility
  • AI-powered website personalization
Outcome
More qualified pipeline, less manual effort
🔄
Operations layer

AI for Revenue Ops

Transform your revenue operations with AI — from CRM intelligence and deal scoring to automated reporting and rep productivity. Every manual process is a candidate.

  • CRM automation & pipeline intelligence
  • AI deal scoring & forecast accuracy
  • Call analysis & coaching intelligence
  • Automated revenue reporting dashboards
  • Process automation audit & deployment
Outcome
Faster ops, sharper forecasts, rep time back

Every AI engagement connects back to the revenue equation. We don't deploy AI for its own sake — we deploy it where it moves Pipeline × Sales.

Our Story
We kept solving half the problem.
So we rebuilt Sellience to solve all of it.

Sellience started as a digital marketing agency. We built websites, ran SEO campaigns, managed paid media, and generated leads for B2B companies. Pipeline went up. Dashboards looked great. But revenue didn't always follow.

We kept seeing the same pattern: qualified pipeline hitting a sales team that couldn't close it. Deals stalled. Discovery was weak. The leads were good — the execution was broken.

Meanwhile, Paul Kirch — a 20-year sales coach and creator of the Askology Method — was seeing the mirror image. His coaching clients' reps were getting sharper, but the pipeline feeding them was thin or off-target. We were both solving half the problem on separate tracks.

So we rebuilt Sellience around a simple equation: Revenue = Pipeline Quality × Sales Execution. One consultancy that diagnoses which side is broken and fixes the specific problem. That's Sellience today.

The Principals

TS
Tapash Sinha
Co-Principal · Growth Architect
SEO, demand gen, content strategy, paid media, website optimization. Runs Pipeline Fix delivery and Sellience's GTM strategy.
PK
Paul Kirch
Co-Principal · Sales Architect
Creator of the Askology Method. 20+ years coaching sales teams. Runs Sales Fix delivery and US client relationships. 2× Local Business Person of the Year.
"

They'd spent two years and $400K on sales training with no revenue movement. Three weeks with our RHA showed the real leak was upstream — 68% of their "qualified" leads didn't match their ICP.

— Sellience engagement, B2B SaaS (Mid-Market)
35%
Average revenue increase
within 6 months
2.4×
Average close rate
improvement
3 wk
Average time
to diagnosis
12
Revenue dimensions
we assess

Where is your revenue leaking?

Take the 5-minute Revenue Scorecard. Score your pipeline and sales execution across 12 dimensions — and see exactly where to focus.

Get Your Revenue Score →